Business driven design

Business Design

We transform challenges into opportunities

Understanding that the business environment is extremely competitive and dynamic, Qintess has developed an approach focused on creating new products, services and business models.​

We combine our expertise in the world of business, innovation and design thinking to build a methodology focused on our clients, without losing sight of 3 main concepts:​ Human-centricity​, Viability​ and Feasibility.

advisory customer
advisory customer

Why invest in Business Design?

Qintess Business design shapes a compelling brand and a solid business model, keeping your company competitive human-focused and future-ready. Beyond customer impact, business design also drives internal efficiency and adaptability. It empowers teams to work collaboratively, break silos, and iterate quickly in response to change.

Brand repositioning​

Brand repositioning​

Brand repositioning​

We help you revitalize your brand by crafting an authentic and engaging identity that strengthens your connection with your audience and sets your business apart in the market.

Foster innovation​

Foster innovation​

Foster innovation​

We work side by side with you to create an environment that fosters creativity, fuels experimentation, and transforms great ideas into innovative, competitive solutions.

Boost efficiency and productivity​

Boost efficiency and productivity​

Boost efficiency and productivity​

We identify and eliminate bottlenecks in your processes, simplifying complexity and implementing improvements that make your team more agile and productive.

Deeper Customer Understanding

Deeper Customer Understanding

Deeper Customer Understanding

We leverage data and strategic insights to help you truly understand your audience, creating more personalized experiences that align with their needs.

Growth Strategy Support

Growth Strategy Support

Growth Strategy Support

We develop smart, sustainable strategies to help your company grow with strength—preserving your identity while scaling in a structured way.

Business Model Evaluation

Business Model Evaluation

Business Model Evaluation

We support you in validating and refining your business model, ensuring it is financially sustainable, competitive, and aligned with market demands.

How does business design work?

With a human-centric approach, we develop innovative strategies and efficient business models. By deeply understanding user needs, challenges ideas through rapid prototyping, and iterating based on real feedback, we create solutions that are both practical and scalable, aligning with market demands.

1 - Immersion

1 - Immersion

The objective of this stage is to get to know the company and its context in depth, including customers, processes and products. This information will be used so that the next steps are designed in a personalized way and consistent with the objectives.

Inputs: Market research​, Internal process study​, Product study​, 
Flow mapping​, Pain points survey

Outputs: Information and inputs for correct diagnosis​, Understanding the contexts, Defined objectives

1 - Immersion

The objective of this stage is to get to know the company and its context in depth, including customers, processes and products. This information will be used so that the next steps are designed in a personalized way and consistent with the objectives.

Inputs: Market research​, Internal process study​, Product study​, 
Flow mapping​, Pain points survey

Outputs: Information and inputs for correct diagnosis​, Understanding the contexts, Defined objectives

2 - Diagnosis

2 - Diagnosis

With the data collected, we analyze the information to generate strategic insights. We define user personas, identify patterns, and create hypotheses about possible solutions. This step lays the foundation for developing innovative and viable proposals.

Inputs: Analysis of the collected material, Definition of personas, Creation of hypotheses

Outputs: List of personas, Hypotheses of solutions for testing

2 - Diagnosis

With the data collected, we analyze the information to generate strategic insights. We define user personas, identify patterns, and create hypotheses about possible solutions. This step lays the foundation for developing innovative and viable proposals.

Inputs: Analysis of the collected material, Definition of personas, Creation of hypotheses

Outputs: List of personas, Hypotheses of solutions for testing

3 - Co-creation

3 - Co-creation

Using ideation methodologies, we transform hypotheses into prototypes, refine the best alternatives and perform validation tests. These tests are used to ensure that the solutions meet the real needs of the business and users.

Inputs: Solution Ideation, Proof of Concepts ,Testing, Refinement

Outputs: Solutions Tested and Refined

3 - Co-creation

Using ideation methodologies, we transform hypotheses into prototypes, refine the best alternatives and perform validation tests. These tests are used to ensure that the solutions meet the real needs of the business and users.

Inputs: Solution Ideation, Proof of Concepts ,Testing, Refinement

Outputs: Solutions Tested and Refined

4 - Final report

4 - Final report

We consolidate all learning and validate the chosen solution. We deliver a detailed final report, accompanied by a structured action plan and success metrics to measure the impact of the implementation. This way, we ensure that the proposed changes are applied effectively and sustainably.

Inputs: Final report​, Action plan​, Success metrics

Outputs: Presentation of all collected and constructed material
Action plan steps defined
Specific metrics for the project

4 - Final report

We consolidate all learning and validate the chosen solution. We deliver a detailed final report, accompanied by a structured action plan and success metrics to measure the impact of the implementation. This way, we ensure that the proposed changes are applied effectively and sustainably.

Inputs: Final report​, Action plan​, Success metrics

Outputs: Presentation of all collected and constructed material
Action plan steps defined
Specific metrics for the project

Why choose Qintess?

Qintess is the ideal choice for Business Design, combining experience in strategic sectors such as banking, aviation, retail, and public agencies with an innovative and strategic approach. We create solutions that balance user needs, financial viability, and operational excellence, offering market expertise, adaptability, and a highly qualified team to drive your business forward.

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